Definition

Revenue Share

A pricing model where the platform takes a percentage of the brand's app GMV. Tapcart Plus, Plobal higher tiers and Vajro enterprise tiers include revenue share. Talmee, Shopney standard plans, and Vajro lower tiers do not. Material at scale, where at high app GMV, revenue share can exceed flat-fee competitors by 3-10×.

Used in Shopify mobile app evaluations and integration scoping.